When you walk into the bustling mid-size SUV market in India, it almost feels like stepping into a tech fair, not a car showroom. This segment—home to the likes of Hyundai Creta, Kia Seltos, Maruti Grand Vitara, and Tata Nexon—is a fiercely competitive zone where every brand battles hard for attention. Amid this lively scene, MG Motor India has decided to stand out differently—not just by design or price but by packing the MG Astor with features typically reserved for more expensive models.
Even though the Astor faced tough competition and mixed sales numbers compared to these segment benchmarks, MG is clearly betting big on value. Their strategy is straightforward yet clever: add advanced tech and convenience features at accessible price points to attract customers who want more for their money. Let’s take a deeper look at why the Astor has a fresh appeal—what makes it unique, and how it’s been upgraded for 2025.
1. Tech and Luxury Under ₹12.5 Lakh
One of the Astor’s most eye-catching claims is being the only mid-size SUV offering a 10-inch touchscreen infotainment system and a panoramic sunroof under ₹12.5 lakh. Imagine this: you’re cruising along, and the entire front cabin brightens up with natural light pouring in from the top—yet the premium entertainment system doesn’t bust your budget. While rivals tend to put these features in their pricier trims, MG includes them from an early level. This move offers buyers a taste of premium feel without the premium bill, making the Astor shine in an otherwise crowded lineup.
2. Exclusive Comfort Features
MG didn’t stop at visuals and big screens. They also added practical comfort upgrades like heated outside rear-view mirrors (ORVMs). That’s right—this is the only SUV in its class offering heated ORVMs. Parking on a cold, foggy Bengaluru morning? No worries—defrosted mirrors you can actually see through are a small but significant advantage. MG clearly understands how little everyday conveniences add up to a better ownership experience.
3. Versatile ‘Sharp Pro’ Variant Under ₹15 Lakh

Looking for automatic transmission with modern frills? The ‘Sharp Pro’ variant checks yet another box—it’s the only mid-size SUV in its price bracket offering a 1.5-litre engine paired with a CVT automatic gearbox and wireless charging under ₹15 lakh. Whether you prefer driving without shifting gears or just want to keep your phone charged wirelessly on the go, this June 2025 model takes care of both. It’s a compelling package for city drivers and young professionals on the lookout for convenience and efficiency without breaking the bank.
4. ‘Blockbuster SUV’ Updates for 2025
For the 2025 year, MG has christened the Astor as the ‘Blockbuster SUV’ and added two new variants: Shine and Select. They come with a starting ex-showroom price of ₹11.30 lakh, which repositions the Astor as a highly aggressive value play. The updated SUVs feature MG’s reliable VTi-TECH petrol engine and offer both manual and CVT gearbox choices. That means whether you prefer a traditional gearstick or a smooth automatic drive, there’s an option that suits your style and needs.
5. Safety Is No Afterthought
Safety is a major selling point for modern buyers, and MG takes it seriously. The Astor now includes over 50 safety features, with 14 of them falling under the Advanced Driver Assistance Systems (ADAS) umbrella. That includes lane-keep assist, automatic emergency braking, adaptive cruise control, blind-spot detection, and more. These systems are usually found in premium SUVs, but MG has incorporated them into a mainstream, value-oriented model. The goal is clear: keep passengers safe, meet modern expectations, and raise the bar in this segment.
6. Premium Interior and Comfort Upgrades
Step inside, and the Astor feels more like a premium car than a budget SUV. Along with the panoramic sunroof, customers can enjoy:
- Ventilated front seats for extra comfort during hot weather
- A wireless mobile charging pad, convenient for cord-free living
- Support for wireless Android Auto and Apple CarPlay, bringing mobile apps to the big screen without cables
- A auto-dimming rear-view mirror, which adds a small but noticeable convenience in night driving
MG Motor has clearly thought through the small luxuries that make a difference in daily life.
7. Smarter Connectivity with i‑SMART 2.0
MG’s homegrown i‑SMART 2.0 connected car system is loaded with more than 80 features. These include live weather updates, voice-controlled access to news and cricket scores, hands-free remote car locking, and even a digital key that enables keyless access without relying on cell coverage. The system now supports Jio Voice Recognition, making it easy to speak commands rather than fumble with touch controls while driving. From a safety standpoint, there’s also inbuilt anti-theft technology that functions offline, ensuring peace of mind no matter where you go.
8. Black storm Limited Edition: A Style Statement

Earlier this year, MG launched the Blackstorm Limited Edition Astor, adding darker accents, exclusive badge detailing, and blacked-out wheels. These cosmetic tweaks enhance the Astor’s road presence and appeal to customers who want a standout SUV without opting for a premium brand. Style-conscious buyers will appreciate the Urban Aggression theme that Blackstorm offers—proof that a mid-size SUV can still look tough and premium.
9. Facing the Competition
Against giants like Creta and Seltos, the MG Astor still needs to carve out its niche. Despite its features, the question remains: will advanced technology and a lower price persuade buyers who might prefer the established trust of Hyundai or Kia?
Here’s the reality: the Creta and Seltos enjoy strong brand loyalty, more dealerships, and deeper track records. Meanwhile, Maruti Grand Vitara is known for its ruggedness and robust service network. MG Astor’s challenge is to convince buyers that its technology and comfort add-ons are worth the risk of trying a newer, smaller brand. MG knows this, which is why they’ve loaded the Astor with so many ‘first-in-class’ features—to create a compelling value proposition.
10. What Customers Are Saying
Early feedback indicates buyers love the tech-savvy cabin. One user shared:
Another noted that the ADAS features were surprisingly intuitive and helped them stay alert during long drives. However, reviewers have also pointed out that while MG’s service network is growing quickly, it still doesn’t match Hyundai or Maruti’s reach, which remains a concern for some buyers who prioritize accessibility of service centers.
Conclusion
Only time will tell, but MG has certainly positioned itself as the feature-rich alternative in a crowded field. With starting prices in the low ₹11 lakh range, it gives buyers access to premium features like wireless charging, ventilated seats, and advanced safety tech without paying top-tier prices.
For tech-loving, value-conscious customers, the MG Astor now offers an impressive package. But those who prioritize resale value, brand familiarity, and service convenience may still lean toward legacy brands. Ultimately, the Astor’s future hinges on how well MG can convert its tech-first strategy into sustained sales growth.
If MG Motor India can expand its dealer network and continue to sharpen its value proposition, this “Blockbuster SUV” could make a real dent in India’s most competitive segment. For now, it’s a smart, bold bet on giving buyers more than what they expect for their money.
FAQs
1. What makes the MG Astor unique in its segment?
MG Astor stands out as the only mid-size SUV in India under ₹12.5 lakh offering both a 10-inch infotainment touchscreen and a panoramic sunroof—a combination not available in its rivals at this price point.
2. What is the starting price of the MG Astor?
The base variant of the MG Astor starts at around ₹11.30 lakh (ex-showroom), offering exceptional value with high-end features typically found in more expensive SUVs.
3. Which variants of the MG Astor offer the panoramic sunroof?
The panoramic sunroof is available starting from the ‘Shine’ variant and above. Lower trims do not include it.
4. Is the 10-inch infotainment display standard across all variants?
Yes, the 10-inch infotainment display is standard across the MG Astor range, even in the entry-level variant.
5. Does the MG Astor offer wireless Android Auto and Apple CarPlay?
Yes, the MG Astor supports wireless Android Auto and Apple CarPlay in the updated variants, providing easy and seamless smartphone integration.
